Walking to the elevator
If you have ever been in a marketing or advertising class you would have heard of the “elevator pitch”
The concept behind this is to get people thinking. “When you meet someone, imagine you’re in a elevator, and you only have 30 seconds until they’re going to get off – Make your pitch fast, punchy [...]
Working on a Saturday
Today is Saturday, April 17, 2010 – And yes I’m am working. Not because I have to but because I want to. And that’s the point for today
Often, I hear a few of my friends say: “Oh man, I have to work this Saturday”
Now, they may be disappointed because their missing time to play [...]
Why Do People Listen To You?
So why do people listen to you?
If you’re the boss of a company, or in a position of power, people have to hear you. They have to attend those meetings, or those media launches.
But the key word was “hear” you. Yes they may node their head, and clap when you’re done – But did they [...]
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