The power of Twitter: search for answers
Posted on | March 3, 2010 | No Comments
Recently we at Muirhead Marketing we’re looking for a great tool to better watch all the social networking activity across the internet. We wanted something easy to use, but had a lot of horsepower under the hood.
Knowing of a few different models, I sent out a tweet to all my followers and the Twitter universe with the question:
“Know any good social media monitoring tools?”
Within moments, Bam – one answer
Within a few hours, WHaM- multiple answers, with offers to walk me through products.
This showed me two important things, that I take for granted, but could become critical depending on the style of business your in:
1. Use Twitter as a means of search – Google will bring up the most popular or best crafted sites, but Twitter (or Facebook, and so on) will bring up personal recommendations that you can further explore via conversation.
2. If your in business, use Twitter as a costumer outreach program. I was impressed when I noticed that Radian6 (a top contender in my search) not only responded, but because they knew I was actively looking, decided to follow me, just so they could keep posted on my on-going search.
It’s amazing what can be accomplished in 140 characters
Have an inspired day!
Tags: social media monitoring tools > social media tools > Twitter > Twitter search > Twitter vs. Google > using Twitter as search
Taking time to comment – It’s as important as writing your own stuff!
Posted on | March 2, 2010 | 2 Comments
Why comment?
2 reasons:
Number 1,
It allows you to introduce yourself to a new group of people. Your network is not my network, and by commenting on a post, you introduce yourself to my network, and open the door for Us to have a conversation, and for my community to get to know You.
Number 2,
It’s the theory of reciprocity. If you are always just out giving off your own content, and not reading, engaging and talking on others content, why should someone do that for you? Give to the community, and they will give back (most of the time).
Here is an strategy to get you into the mind set of sharing comments.
1. Spend a minimum of twice as much time reading as you do writing (posting) i.e. 1 hour posting = 2 hours reading
2. Once a week choose a topic that you felt compelling, and share that with the bloggers community – i.e. Found this compelling, and insightful, thank you. And then share that same post with your network
3. Once a week make a critical statement (good or bad) about a post that you read. This could be backing what the author wrote, or suggesting an alternative. Don’t be mean, be critical.
Have an inspired day,
Josh
Tags: comment > Comments > community > conversation > networking > posts
What I took away from the Olympics,
Posted on | March 1, 2010 | No Comments
Well that was a show – The 2010 Winter Olympics have now concluded. There was great moments, that as a country we were privileged to share together.
This is what I took away from the last 17 days:
First, it truly is an amazing feat to put all this together.
Second, this was a moment better shared with fellow Canadians.
Third, we are a country that should be proud that we have so many amazing athletes.
Oddly enough, I would be interested to see the ratings of online viewership for this years Olympics as Bell, and CTV did an amazing job of having high-end streaming video online (even the Gold medal match-ups)
This is my questions to you, the reader – What was your favourite part of the games? Then, how can you bring that back into your work-place? I know that sounds like a difficult task, but I’ll give you an example.
“For me personally, watching the final Hockey game yesterday with friends was one of the highlights of the Olympics. I’m going to bring back into the work place the idea of teamwork, excitement, and to allow passion to flow seamlessly into new initiatives.”
Have an inspired day!
Tags: Canada > Canadians > Hockey > olympics > passion > personal insight > working together
Going back to the beginning
Posted on | February 25, 2010 | No Comments
Hi, and welcome to Josh Muirhead.ca. The short video below showcases what you’ll be able to experience here. If you have been a long-time reader, or just not knew to Josh Muirhead.ca, feel free to skip this video. You can move down to the latest post that is found below this post, or look to the right, and you’ll notice a list of the latest and greatest (mostly latest, but I hope you feel they’re great)
Finally, I would like to thank all the people who inspire my daily blog posts. First, and foremost Family and Friends. Then, this fine list of people – Mitch Joel, Jeremy Epstein, Chris Brogan, Seth Godin, Marketing Mag (everyone there), Mashable (all great), BNI Networking at Noon (you guys rock!), Andrew Sorlie…Alright this Oscar moment will finish, but if you’re in my life, you can bet you inspired me in some shape or form.
Tags: blog > Josh Muirhead.ca > read this first > start here > what this is all about

